Chris Cocks is Chief Executive Officer of Hasbro and serves on its Board of Directors. Prior to being named Hasbro’s CEO, Chris was President of Hasbro’s Wizards of the Coast and Digital Gaming segment.

Chris’s vision, skills, and experience, combined with his extensive omni-channel background and proven track record, make him uniquely positioned to unlock Hasbro’s future potential and drive supercharged growth across our brands. He is leading the company's global transformation to achieve long term sustainable and profitable growth.

While leading the team at Wizards of the Coast, growth more than doubled. His bold approach to customer segmentation unlocked numerous multi-million-dollar ideas and led Wizard’s iconic brand MAGIC: THE GATHERING to multiple years of consecutive growth since 2018. Chris was instrumental in the successful expansion into digital through Magic: The Gathering Arena for PC and mobile. Additionally, with Chris at the helm, DUNGEONS & DRAGONS became a pop culture powerhouse with over 50M fans to date, and through innovative ideas in digital gaming and entertainment, the brand is set up for ongoing success.

Chris has been the driver of Wizards’ new digital publishing capabilities andtalent acquisition with its internal Arena Game Studio, Wizards Digital Publishing team, Archetype Entertainment in Austin, TX, Tuque Games in Montreal, and the expansion of the company's studios in Raleigh, NC and Seattle, WA.

Prior to joining Hasbro, Chris held senior management positions at Microsoft Corporation, where he guided the marketing strategies of hit Xbox Games franchises including Halo and served as Vice President of OEM Technical Sales. He also worked at LeapFrog as Vice President of Educational Games and began his career in brand management at Procter & Gamble.

Chris serves on the Board of Directors for Lifespan and the Board of Trustees of The Paley Center for Media, the leading nonprofit dedicated to celebrating the cultural, creative, and social significance of media and its impact on society. He graduated from Harvard University in 1996.

As Executive Vice President and Chief Financial Officer at Hasbro, Inc., Gina Goetter oversees the Company’s global business and corporate financial operations – including treasury, tax, investor relations, internal audit, accounting and control, supply chain operations and data insights, and business planning and analysis. Her role also includes delivering the Company’s Operational Excellence program and associated cost savings.

Gina joined Hasbro in May 2023 and brings over 25 years of experience and a proven track record of driving strong financial and operational results. She joined Hasbro from Harley-Davidson, where she served as Chief Financial Officer and was responsible for all aspects of finance, accounting, treasury, tax, Investor Relations, and Mergers & Acquisitions. During her time at Harley Davidson, Gina led the Company through a multi-year strategic transformation focused on restoring growth and profitability across the core business and reinvigorating total shareholder return.

Earlier in her career, Gina was Senior Vice President of Finance for Tyson Foods’ Prepared Foods Segment and spent 21 years at General Mills in increasingly senior Finance roles.

Gina has a B.A.S. in Finance and Economics from the University of Wisconsin, and a M.B.A from Boston College Carroll School of Management. She serves on the board of SC Johnson.

As Executive Vice President and Chief People Officer, Naj Atkinson leads Hasbro’s global Human Resources organization, advancing a people and culture strategy that attracts and retains top talent, and supporting the acceleration of Hasbro’s brand blueprint. Naj has vast global HR experience and an unwavering commitment to developing talent and creating strong, lasting cultures. 

She takes a data-driven approach to building a successful people and culture strategy, and is a champion for Hasbro’s Diversity, Equity, and Inclusion efforts. She has a digital-first mindset and deep expertise in the capabilities and innovative technologies needed to enhance the employee experience.

Naj joined Hasbro from Dell Technologies where she served in various leadership positions over more than 20 years, most recently as Senior Vice President of Global HR Services.

Naj has a bachelor’s degree from Fisk University in Political Science and a master’s degree in organizational management from Trevecca Nazarene University in Nashville, TN. She is passionate about community service—especially efforts supporting underserved youth in the community. Naj currently serves on the Board of Directors for Marqeta, a Financial Technology company.

As Executive Vice President and Chief Revenue Officer of Hasbro, Inc., Matt Austin leads all commercial activities across the company’s global operating markets – leading the global sales and marketing organization and driving long-term growth in mature and emerging markets. Matt leverages Hasbro's commercial opportunities with powerful, data-driven consumer insights and strategic partnerships across different channels, including e-commerce and direct fan experiences, to continue to drive profitability. 

Matt joined Hasbro in 2019 as President of Europe and Asia, where he drove sustainable growth across key regions for the company’s global business. He has built a strong reputation for developing and empowering impactful teams with a laser focus on achieving strategic priorities and delighting consumers. 

Before joining Hasbro, Matt was CEO for the UK and Ireland at Lindt & Sprungli, and prior to that he worked for MARS across multiple categories, geographies and functions including a Global Marketing Leadership role on Confections, as well as the General Manager for Confections in Europe and General Manager for the MARS food business in Germany. In both organizations, he was recognized for his ability to build successful, sustainable business growth with a consumer-first approach. 

Matt studied computer science at University of Wales and finance at Henley Business School in England. Matt serves on the Advisory Board for the Center for Emerging Markets at Northeastern University D'Amore-McKim School of Business.

As Senior Vice President and Chief Global Supply Chain Officer of Hasbro, Inc., Shane Azzi oversees Hasbro’s global supply planning, global sourcing and procurement, logistics and fulfillment, quality assurance and security, and works to position Hasbro’s supply chain as a competitive advantage, creating value and building flexibility and resilience to exceed customer expectations. 

Shane has more than 25 years of consumer-packaged goods and diverse supply chain experience. Prior to joining Hasbro, Shane held the position of Chief Supply Chain Officer for Kimberly-Clark, and previously served as Global Vice President of Supply Chain for Mars Inc. While at Mars, Shane held leadership positions in the areas of logistics management, information technology, sales and operations planning, and procurement. 

Shane began his career in the Australian Army as a Logistics Officer and served for 10 years in various planning and operations roles. He also has experience in the contract logistics field where he led operations and strategy focused on acquisitions and mergers. He holds a graduate degree in Integrated Logistics Management from the Royal Melbourne Institute of Technology and an undergraduate degree from the Military College in Duntroon, Australia. 

Tim Kilpin serves as President, Toys, Licensing & Entertainment for Hasbro, Inc., where he oversees Hasbro’s iconic multi-billion-dollar Toy business, with a focus on optimizing the value and performance of the Company’s strategic franchise brands and IP. Tim brings over 30 years of experience as a leader and executive in the Toy and Children’s Entertainment industries – setting brand strategies and creative direction for the world's most iconic children's brands.

Prior to joining Hasbro, Tim served as Executive Chairman and CEO at PlayMonster Toys, a dynamic toy and game company that focuses on delivering quality play experiences for kids and families around the world. Prior to that Tim served as the leader of Activision Blizzard’s Consumer Products business, managing the category strategy and creative development of multiple product ranges in support of Activision Blizzard's key franchises.

Tim served as Chief Commercial Officer for Mattel, Inc. overseeing Mattel's sales and Marketing operations. Prior to being named CCO, Kilpin was Executive Vice President of Boys and Girls Global Brands at Mattel, leading all aspects of marketing and product design and development, including the successful launch of Monster High, Mattel's first new IP in 30+ years. He also served as Executive Vice-President, Franchise Management at The Walt Disney Company.

He received his B.A. in Communications from the University of Wisconsin-Whitewater. Tim serves on the board of the Toy Association and has previously served on the boards and executive committees of the Make-A-Wish Foundation and Children Affected by AIDS Foundation.

As the Chief Legal Officer for Hasbro, Inc., Tarrant Sibley leads the company’s global legal operations. Tarrant is also Corporate Secretary for Hasbro’s Board of Directors. Among other key disciplines, he oversees compliance, employment law, governance, intellectual property, licensing, litigation, M&A, and securities.

Before joining Hasbro, Tarrant was an associate with Palmer & Dodge LLP and Hale and Dorr LLP. He received his B.A. in economics from Dartmouth College and his J.D. from Harvard Law School.

As Executive Vice President and Chief Communications Officer of Hasbro, Inc, Roberta Thomson is responsible for global internal and external communications, including corporate brand and reputation, product publicity, and issues management. Roberta provides a strategic narrative to bring Hasbro and its businesses alive, delivering compelling and powerful storytelling to stakeholders including fans and media.

Roberta joined Hasbro from Notion, the collaboration software company, where she served as Chief Brand and Communications Officer, and built a team focused on brand, design, and storytelling. Prior to that, Roberta led the Product Communications and Corporate Communications teams at Meta, formerly Facebook, where she helped tell the company’s story both externally and internally for more than seven years. Roberta began her career as a chartered accountant with Deloitte, and then spent more than seven years at critical issues and corporate relations agency Brunswick Group, where she advised on media relations, crisis, and issues management, and oversaw comms for high-profile M&A transactions. 

Roberta studied Classics at the University of Oxford. She currently serves on the board of ColorComm, the nation’s leading women’s platform addressing diversity and inclusion across the communications, marketing, advertising, media, and digital industries.

Cynthia Williams is President of Wizards of the Coast and Hasbro Gaming. In this role, Cynthia leads strategy and drives global growth for the world’s leading portfolio of games including MAGIC: THE GATHERING, MONOPOLY, SCRABBLE, AND DUNGEONS & DRAGONS. The team is focused on engaging new and existing players by offering both physical and digital experiences of the IP, including digital apps and games built within the team or by licensing to world class partners.

Cynthia has a deep understanding of technology and e-commerce, along with cloud and console-based gaming, with expertise in scaling businesses to drive profitable growth. She previously served as General Manager and Vice President, Gaming Ecosystem Commercial Team at Microsoft, notably driving the expansion of Xbox Gaming and the acceleration of game-creator growth. Prior to joining Microsoft, Ms. Williams spent more than a decade at Amazon, where she led the global growth of their e-commerce direct-to-consumer business, Fulfillment by Amazon.

Cynthia graduated from Western Carolina University with a B.S. in Business Administration, Summa Cum Laude and received her MBA with Distinction from Wake Forest University. She serves on the Board of Directors for Aterian and is an advisor to Mana Up Hawaii, a product incubator focused on empowering Hawaiian entrepreneurs to scale globally.

Steve Zoltick currently serves as Hasbro’s Chief Information Officer and additionally, has taken on the role of Chief Transformation Officer since August 2022 to oversee the Hasbro Transformation Office. The transformation aims to achieve $250-$300 million in annual run-rate savings by 2025, which will be used to invest in Hasbro’s brands and strategic priority areas, while also driving the company’s bottom line.

While Steve is leading the transformation, he also spends a portion of his time overseeing the company’s vast global information technology organization. Previously, Steve led Hasbro through a digital transformation, including the key disciplines of cybersecurity, ecommerce technology, cloud computing, enterprise systems, workforce collaboration tools, data science, program & change management, business analysis, vendor management, and technology adoption.

Prior to joining Hasbro, Steve led technology teams and large-scale initiatives at CVS Health, a Fortune 100 retail pharmacy and health benefits provider. There he served as the Vice President of Enterprise Infrastructure and Operations providing strategic leadership and direction for the entire Enterprise. Earlier in his career, Steve worked at Accenture in their technology practice, Cozone.com (CompUSA eCommerce division), and Nervewire Consulting.

Steve received a B.A. in economics from Framingham State University.